It is very easy to invest in Digital, but the reality is that many companies do not see the required returns. The problem is a lack of prioritization against the right criteria. “Let’s just build an app”, “Let’s have a chatbot” – are just some of the things we hear all the time.

Many find the pace of projects designed to make them more digitally adept and agile to be excruciatingly slow. Why doesn’t all this technology fall conveniently into place? It’s not because of technology. It often fails because of things fundamental to our organizations - the people.